Toyota July Sales Event

Broadcast Campaign // Conception, Art Direction, & Design

We all have that one summer that rises to the top. Maybe it’s the summer you got your braces off. Or maybe it’s your first summer at sleep-away camp where you made it to the top of the climbing tower one day and got bitten by a horse the next. (True story!)

Well, forget all of those.

Because with this summer’s Toyota Big One Sales Event, your best summer ever is about to become the second best summer ever.

Out-summer your best summer.

Agency: 22squared
GCD: Curt Mueller
CD: Laura Hauseman & Alex Lukacs
AD: Lucy Orr
CW: Emma Murphy